There are no quick ways to build your online presence. It will take time to promote your new brand, off and online.
- Make sure your price points are realistic. Running your products past family and friends may not always be the best idea. You may get, lets face it, a slightly biased, unrealistic appraisal and subsequently a price point for your products that just won’t appeal to your target market. Test your prices with surveys on and offline.
- Before you take the leap and build your own platform to sell your goods, it can be prudent to initially test the waters on platforms that will accommodate you for a fee per sale. Try Etsy or E Bay initially for example. You will get an idea if your product price points are appealing and may even come up with ideas for new products as a result of feedback.
- When you are ready to host your own eCommerce site there are many options available. Choosing the best fit for your eCommerce store will depend on your budget, the features you require, the support required, analytical requirements & more. If you are at this stage, contact us.
- After you have your own eCommerce store up and running, allow for time in your day / week to promote your brand on your Social Media Platforms. A new site doesn’t simply attract customers by existing. Every build we create, will have technical SEO and on page SEO optimised on launch. (Continued SEO for both when taking out a care plan). However, off page SEO and social media management should not be overlooked. Read our article on Your New Site – next steps.
